Research, Fundamental

2024 Technology Hardware/Storage Outlook

Shreya Gheewala, Equity Analyst
28 December 2023

Summary

The technology hardware industry has faced numerous challenges in the past year, such as a decline in demand for products like PCs and smartphones due to factors like inflation, rising interest rates, and decreased consumer spending. Moreover, after the pandemic, customers have shifted their focus towards services like travel instead of goods. Despite these challenges, we present ten predictions for Technology Hardware and Storage for 2024. Investors are particularly interested in the direction of the industry's cyclical upturn, the impact of geopolitical factors, the outlook for new product launches, and the top-performing companies.


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